Strategy & Corporate Finance

Behavioral insights applied to strategy can help even the best leaders to be better.

The world is changing ever faster. Smart leadership means relying on more than your gut to chart a course through the turbulence. Winning corporate strategy starts with understanding the behavioral pitfalls that sabotage organizational decision-making, and planning around them.

building facade
Case Study

Let the Data Do the Talking

Helping the largest federal research & development organization in Canada increase its impact through data-driven funding

Recent posts

Featured Capabilities

See how we’re helping organizations leverage science to reduce risk and maximize value from strategy creation through execution.


Debiasing Strategic Decisions

Explore the biases & heuristics that create barriers to effective decision-making - from excessive optimism and emotional attachments to confirmation bias, "sunflower management", loss aversion and more - in order to make more evidence based business decisions


Mergers & Acquisitions

Use behavioral insights and audits to improve understanding and implementation of cultural alignment, and factor it into M&A decisions with a greater degree of confidence


Improving Corporate Governance

Institutionalize the lessons of behavioral science to steer your organization in the direction of compliance and strong governance, and spot the warning signs in certain behaviors that reliably predict a potential issue before it becomes a problem

Some of the companies that use our insights

bain & company logo
booz allen hamilton logo
deloitte logo
harvard business school
mckinsey & company logo

Success Stories

Our Latest Thinking

Want to continue the conversation?

If you'd like to explore how behavioral science can be used in your organization, why not send us a collaboration request?

Notes illustration

Eager to learn about how behavioral science can help your organization?