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Behavioral Science is WEIRD and This Should Concern Us…

When 9 out of 10 of the world's population is underrepresented in behavioral science, are we truly grasping human behavior or just a narrow slice of it? This article delves into the overreliance on WEIRD populations in behavioral science, exploring actionable steps toward a more inclusive approach to understanding human behavior.

Recent Posts

This image is a vibrant reimagining of Edvard Munch's "The Scream" with Afrocentric elements. The central figure, expressing a wide-mouthed scream, wears a colorful headwrap with intricate patterns, and the background is filled with geometric, tribal-like motifs in warm, earthy tones of red, orange, and gold. The artwork blends traditional African design with a sense of emotional intensity, creating an ambivalent mood that could be interpreted as either pain or pleasure. The circular framing around the figure draws attention to the intensity of the expression, while the vibrant colors evoke warmth and collectivism.

Education · Society

Beyond the Noise: What Yelling Research is Not Telling You

By Dr. Maraki Kebede

In today’s fast-paced world, yelling has become a frequent response to stress and frustration.

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Consumer Insights

The Behavioral Science Behind Paying Your Debts

By Hector Alvarado

Through research about the factors impacting credit attitudes, we learned that personality traits have a significant influence on debt repayment behaviors.

Two older men sit on benches outside a shop covered by a green awning. They are having a friendly conversation in front of an array of colorful, patterned rugs that hang and are displayed in front of the store. The building has a stone exterior and a terracotta-tiled roof, evoking a warm, rustic feel. The rugs feature vibrant reds, blues, and intricate geometric patterns.

Society

From gossiping to high-quality research for decision-making

By Itzel Cabrero Iriberri

Gossip involves the exchange of information about people, situations, or things often accompanied by an evaluative opinion—which is pretty much the same procedure that we follow in scientific studies.

A person sitting on a bed with crossed legs is surrounded by several open books and magazines. Their hands are holding a book titled "La Distanza." The titles of the other visible publications include "Affogare," "Flow Mindfulness," "Lost at Sea," "The Happy Reader," and "Extra Curricular." The scene has a casual, relaxed vibe with a mix of art and photography in the publications.

Society

The Lost Art of Reading for Pleasure: Reclaiming Depth in a Digital World

By Juan Roa Duarte

In a world that seems to value efficiency above all else, the simple act of reading for pleasure is now almost rebellious.

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Business

Why Teams Make Bad Decisions

By Spencer Greenberg

Sometimes, the best way to avoid group decision-making failures is not to make decisions as a group at all.

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Health

Beyond Access: How can we leverage digital solutions to improve mental health interventions?

By Laura Detter

In this article, we’ll discuss the limits of traditional therapy and how digital solutions may help enhance their effectiveness through tracking, personalization, and empowerment.