The Decision Lab
The Decision Lab is a Canadian think-tank dedicated to democratizing behavioral science through research and analysis. We apply behavioral science to create social good in the public and private sectors.
The Decision Lab is a Canadian think-tank dedicated to democratizing behavioral science through research and analysis. We apply behavioral science to create social good in the public and private sectors.
What prevents Canadians from adopting housing innovations? This report explores key barriers and provides actionable strategies to address challenges and accelerate the adoption of solutions like ADUs, middle housing, and modular homes.
How can we overcome the barriers preventing Canadians from adopting housing innovations? This report uncovers the psychological and systemic challenges to adoption and provides actionable strategies to bridge the gap between interest and action.
How can developers, builders, and policymakers better align their strategies with Canadian homeowners' preferences for innovative housing solutions? This report explores the attitudes, awareness, and barriers that shape homeowner decisions around options like ADUs, middle housing, and modular homes, offering practical insights to guide future engagement and market alignment.
How can housing innovations like ADUs, modular homes, and supportive housing gain community acceptance in Canada? This report explores residents' views, barriers, and strategies for fostering support amid a nationwide housing shortage.
How can housing innovations like prefabrication and modular construction truly scale up if developers are still hindered by high costs, perceived risks, and regulatory challenges? And with 3.5 million additional housing units needed by 2030, what will it take for policymakers and industry leaders to shift the tide and make these solutions viable?
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