Why do we mispredict how much our emotions influence our behavior?

The 

Empathy Gap

, explained.
Bias

What is Empathy Gap?

The empathy gap describes our tendency to underestimate the influence of varying mental states on our own behavior and make decisions that only satisfy our current emotion, feeling, or state of being.

The image illustrates the "Empathy Gap" with a graph. The vertical axis reads "How Much I Want Healthy Food," and the horizontal axis reads "How Hungry I Am." A downward sloping line moves from a labeled area "Hypothetical Health" in orange on the left to "Actual Un-Health" in red on the right, showing how the desire for healthy food declines as hunger increases.

Where this bias occurs

The empathy gap is also sometimes referred to as the hot-cold empathy gap. This is a reference to two kinds of visceral states. ‘Hot’ visceral states are when our mental state is influenced by hunger, sexual desire, fear, exhaustion, or other strong emotions. A ‘cold’ mental state is one that is not being influenced by emotion and is usually more rational and logical.1 When we are in either a hot or cold mental state, we fail to acknowledge the temporary nature of that mental state, and can’t put ourselves in the mindset of the other. Either we overpredict how rational we will be or believe that we will always feel as heated as we do in an emotional state.

For example, imagine that you are asked how you would respond in a situation where there was an unconscious person in need of help. Since you are currently not in that intense situation, you might have a very rational response, such as claiming that you would perform CPR. You predict a logical response because you are currently in a “cold” state of mind. However, if you found yourself in that situation, fear and anxiety might cause you to behave very differently. You would be in a hot mental state and powerful emotions may influence how you behave. This situation demonstrates the empathy gap, where we are unable to correctly predict how we will behave because we make our predictions based on current emotional states.

Sources

  1. Newman, S. (2016, February 8). Understanding and Mastering the Empathy Gap. Psychology Today. https://www.psychologytoday.com/ca/blog/singletons/201602/understanding-and-mastering-the-empathy-gap
  2. The Empathy Gap: Why People Fail to Understand Different Perspectives. (n.d.). Effectiviology – Psychology and philosophy you can use. Retrieved October 1, 2020, from https://effectiviology.com/empathy-gap/#Types_of_empathy_gaps
  3. Loewenstein, G., O'Donoghue, T., & Rabin, M. (2003). Projection bias in predicting future utility. The Quarterly Journal of Economics, 118(4), 1209-1248. https://doi.org/10.1162/003355303322552784
  4. Loewenstein, G. (2005). Hot-cold empathy gaps and medical decision making. Health Psychology, 24(4), S49-S56. https://doi.org/10.1037/0278-6133.24.4.s49

About the Authors

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Dan Pilat

Dan is a Co-Founder and Managing Director at The Decision Lab. He is a bestselling author of Intention - a book he wrote with Wiley on the mindful application of behavioral science in organizations. Dan has a background in organizational decision making, with a BComm in Decision & Information Systems from McGill University. He has worked on enterprise-level behavioral architecture at TD Securities and BMO Capital Markets, where he advised management on the implementation of systems processing billions of dollars per week. Driven by an appetite for the latest in technology, Dan created a course on business intelligence and lectured at McGill University, and has applied behavioral science to topics such as augmented and virtual reality.

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Dr. Sekoul Krastev

Sekoul is a Co-Founder and Managing Director at The Decision Lab. He is a bestselling author of Intention - a book he wrote with Wiley on the mindful application of behavioral science in organizations. A decision scientist with a PhD in Decision Neuroscience from McGill University, Sekoul's work has been featured in peer-reviewed journals and has been presented at conferences around the world. Sekoul previously advised management on innovation and engagement strategy at The Boston Consulting Group as well as on online media strategy at Google. He has a deep interest in the applications of behavioral science to new technology and has published on these topics in places such as the Huffington Post and Strategy & Business.

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