Isaac Newton
The British Genius who Explained Motion and Gravity
Intro
Isaac Newton was a famous English physicist and mathematician who is most known for inventing modern calculus and the foundational theories on gravity he outlined in Philosophiæ Naturalis Principia Mathematica (Mathematical Principles of Natural Philosophy), which is widely considered to be the most influential physics book ever written. Most importantly, Newton helped shift the dominant scientific approach at the time from qualitative inquisition to quantitative analysis.
Newton has become a household name most commonly associated with the “apple myth.” As the story goes, he was inspired to explore gravity by noticing the direction a falling apple took after it hit his head. While the details of this story are contested, Newton’s foundational contributions to the fields of mathematics, astrology, physics, and optics are not. Understanding their influence and Newton’s role in transforming the nature of scientific inquiry is essential to grasping the backstory of science today.
About the Authors
Dan Pilat
Dan is a Co-Founder and Managing Director at The Decision Lab. He is a bestselling author of Intention - a book he wrote with Wiley on the mindful application of behavioral science in organizations. Dan has a background in organizational decision making, with a BComm in Decision & Information Systems from McGill University. He has worked on enterprise-level behavioral architecture at TD Securities and BMO Capital Markets, where he advised management on the implementation of systems processing billions of dollars per week. Driven by an appetite for the latest in technology, Dan created a course on business intelligence and lectured at McGill University, and has applied behavioral science to topics such as augmented and virtual reality.
Dr. Sekoul Krastev
Sekoul is a Co-Founder and Managing Director at The Decision Lab. He is a bestselling author of Intention - a book he wrote with Wiley on the mindful application of behavioral science in organizations. A decision scientist with a PhD in Decision Neuroscience from McGill University, Sekoul's work has been featured in peer-reviewed journals and has been presented at conferences around the world. Sekoul previously advised management on innovation and engagement strategy at The Boston Consulting Group as well as on online media strategy at Google. He has a deep interest in the applications of behavioral science to new technology and has published on these topics in places such as the Huffington Post and Strategy & Business.