Algorithm

The Basic Idea

In a world increasingly dominated by technology, we hear the word Algorithm everywhere. What actually is an algorithm? In simple terms, an algorithm is essentially a sequence of concrete instructions that tell an operator what to do. Think of a flow chart that moves through steps of YES and NO guiding someone to a specific outcome.

A common analogy used to explain an algorithm is that of a recipe. Imagine a typical recipe for chocolate chip cookies. The recipe would include raw ingredients that go through a sequence of commands in order to create a final product. In this case, the “operator” is the baker, who will read the recipe, execute the instructions, and maybe even update and refine the recipe, depending on how the cookies turn out.

We can apply this conceptual logic to a computer program, where you substitute the baker for a computer. The program will also read, execute, and refine the instructions, taking raw ingredients, or inputs, through a sequence of commands to create a final outcome or solve a problem. This process is occurring all around us. Your journey to get to this page to read this piece was aided by a series of algorithms. Perhaps you googled “algorithm” or someone shared this link on social media; although it seems like you may have found yourself here on your own accord, there’s a hidden layer of algorithmic computer code that made for a seamless process.

We have already turned our world over to machine learning and algorithms. The question now is, how to better understand and manage what we have done?


- Barry Chudakov, founder and principal of Sertain Research

About the Authors

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Dan Pilat

Dan is a Co-Founder and Managing Director at The Decision Lab. He is a bestselling author of Intention - a book he wrote with Wiley on the mindful application of behavioral science in organizations. Dan has a background in organizational decision making, with a BComm in Decision & Information Systems from McGill University. He has worked on enterprise-level behavioral architecture at TD Securities and BMO Capital Markets, where he advised management on the implementation of systems processing billions of dollars per week. Driven by an appetite for the latest in technology, Dan created a course on business intelligence and lectured at McGill University, and has applied behavioral science to topics such as augmented and virtual reality.

A smiling man stands in an office, wearing a dark blazer and black shirt, with plants and glass-walled rooms in the background.

Dr. Sekoul Krastev

Sekoul is a Co-Founder and Managing Director at The Decision Lab. He is a bestselling author of Intention - a book he wrote with Wiley on the mindful application of behavioral science in organizations. A decision scientist with a PhD in Decision Neuroscience from McGill University, Sekoul's work has been featured in peer-reviewed journals and has been presented at conferences around the world. Sekoul previously advised management on innovation and engagement strategy at The Boston Consulting Group as well as on online media strategy at Google. He has a deep interest in the applications of behavioral science to new technology and has published on these topics in places such as the Huffington Post and Strategy & Business.

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