The Basic Idea
Have you ever been snacking on a bag of chips as you’re working or watching TV and suddenly you reach into the bag to find it empty yet you don’t remember consuming that much food? If you have, then don’t feel bad because this phenomenon happens to more people than you think. The concept of mindless eating stems from psychological behaviours stimulated by a distracted brain and the repetition of a habitual behaviour.
The concept of mindless eating is the idea that the unconscious decisions we make about food can have profound effects on our diet and weight. In stands in contrast to mindful eating, which promotes behaviours such as eating slowly and without distraction, distinguishing between hunger and non-hunger triggers, and appreciating the smells and texture of your food. These mostly psychological behaviours could have a big impact in the way you consume food and in the long run, it could have impactful consequences on your health.
For example, binge eating can be a serious disorder requiring medical attention. But for most of us, it can happen occasionally during moments where we experience a personal high or low. During which, the act of eating has become a mindless act, and often done quickly. This can be problematic, since it takes your brain up to 20 minutes to realize you’re full. If you eat too fast, the fullness signal may not arrive until you have already eaten too much, leaving you not only physically uncomfortable, but mentally stressed at the amount of food you did not intend to consume.
There’s only one thing that’s strong enough to defeat the tyranny of the moment. Habit.
– Brian Wansink, Mindless Eating: Why We Eat More Than We Think




















