Gap Analysis is a strategic tool that helps businesses identify the differences or “gaps” between their current performance and desired goals. This approach involves assessing existing capabilities, defining specific objectives, and creating an action plan to bridge any gaps. By pinpointing areas for improvement—whether in performance, skills, or resources—organizations across industries can prioritize actions and allocate efforts more effectively.
Isaac Koenig-Workman has several years of experience in mental health support, group facilitation, and public communication across government, nonprofit, and academic settings. He holds a Bachelor of Arts in Psychology from the University of British Columbia and is currently pursuing an Advanced Professional Certificate in Behavioural Insights at UBC Sauder School of Business. Isaac has contributed to research at UBC’s Attentional Neuroscience Lab and Centre for Gambling Research, and supported the development of the PolarUs app for bipolar disorder through UBC’s Psychiatry department. In addition to writing for TDL, he works as an Early Resolution Advocate with the Community Legal Assistance Society’s Mental Health Law Program, where he supports people certified under B.C.'s Mental Health Act and helps reduce barriers to care—especially for youth and young adults navigating complex mental health systems.
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I was blown away with their application and translation of behavioral science into practice. They took a very complex ecosystem and created a series of interventions using an innovative mix of the latest research and creative client co-creation. I was so impressed at the final product they created, which was hugely comprehensive despite the large scope of the client being of the world's most far-reaching and best known consumer brands. I'm excited to see what we can create together in the future.
Heather McKee
BEHAVIORAL SCIENTIST
GLOBAL COFFEEHOUSE CHAIN PROJECT
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By launching a behavioral science practice at the core of the organization, we helped one of the largest insurers in North America realize $30M increase in annual revenue.
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By redesigning North America's first national digital platform for mental health, we achieved a 52% lift in monthly users and an 83% improvement on clinical assessment.
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By designing a new process and getting buy-in from the C-Suite team, we helped one of the largest smartphone manufacturers in the world reduce software design time by 75%.
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By implementing targeted nudges based on proactive interventions, we reduced drop-off rates for 450,000 clients belonging to USA's oldest debt consolidation organizations by 46%
