A Nudge for Coverage: Last-Mile Problems for Health Insurance
Choosing health care coverage would likely be financially more beneficial than forgoing it. Yet many do not take action despite efforts increase enrollment.
Insurance
Behavioral science is creating opportunities and generating impact across the insurance value chain, from product design and sales to underwriting and retention. Evidence-based approaches are making the insurance business more efficient, more agile, and more client-friendly, sometimes with as little as a nudge in the right direction.
Featured Capabilities
See how we’re mobilizing behavioral science insights to protect firms from fraud, deliver a warmer, more personalized customer experience, and promote safer and healthier behaviors.
Capability
Agent Outcome Optimization
Endow agents with greater empathy towards clients to personalize interactions and ultimately achieve better outcomes – from higher sales through increased interest and take-up rate to greater retention through improved lapse and renewal behavior
Capability
Fraud Reduction
Encourage more accurate disclosures by leveraging behavioral insights in key client interactions – from optimal timing and wording of written communications, to the creation of stronger alliances and level of trust
Capability
Personalization & Ecosystem Development
Nudge customers to enter and engage in a personalized insurance ecosystem that encourages a cascade of positive behavior changes – for example, by rewarding them with lower insurance rates for keeping up an active lifestyle or displaying safe driving habits
Some of the companies that use our insights
Join over 10,000 leaders across organizations such as these ones and use our insights to transform insurance.
Success Stories
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