From product design to sales to fraud, behavioral science ensures efficiency in human-focused insurance.

Poor choice environments can make or break many industries, but the nature of insurance as a product makes it more susceptible to harmful irrational processes. From fraud to sales, product design to retention, evidence-backed behavioral science helps secure the last mile.

Featured Capabilities

See how we’re mobilizing behavioral science insights to protect firms from fraud, deliver a warmer, more personalized customer experience, and promote safer and healthier behaviors.


Agent Outcome Optimization

Endow agents with greater empathy towards clients to personalize interactions and ultimately achieve better outcomes – from higher sales through increased interest and take-up rate to greater retention through improved lapse and renewal behavior


Fraud Reduction

Encourage more accurate disclosures by leveraging behavioral insights in key client interactions – from optimal timing and wording of written communications, to the creation of stronger alliances and level of trust


Personalization & Ecosystem Development

Nudge customers to enter and engage in a personalized insurance ecosystem that encourages a cascade of positive behavior changes – for example, by rewarding them with lower insurance rates for keeping up an active lifestyle or displaying safe driving habits

Some of the companies that use our insights

Join over 10,000 leaders across organizations such as these ones and use our insights to transform insurance.

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Success Stories

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Featured Insights

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