Environment

Sustainable products fail when they’re treated as alternatives. Learn how green defaults turn good intentions into real consumer action.

What makes a simple reminder effective in changing our everyday energy habits? This piece explores how timing and placement can shape our choices—and why that matters for sustainable living in urban India.

The struggle to maintain hope and optimism in the face of alarming trends feels counterintuitive, but it is exactly what we need to start making lasting changes to avoid climate catastrophe once and for all. 

Building better homes requires more than just innovative materials. Can applying behavioral science help create housing that's both sustainable and affordable?

Discover the power of ecotherapy: How nature heals mental health, reduces stress, and fosters positive emotional, cognitive, and behavioral changes.

Latin America faces water shortages. Bogota tried social nudges in the 90s to curb use. Can this old-school approach mixed with new tech save the day?

Explore the challenges and potential of electric vehicles, focusing on adoption issues, environmental concerns, and psychological barriers to widespread acceptance.

Embark on a quest to tame the dragon of climate inaction and journey towards a circular economy with insights from behavioral science. Learn how to overcome cognitive biases to help create a sustainable future for all.

While traditional methods of raising awareness and engaging communities have made a significant impact, there is an increasing need for more active participation in environmental action. This is where gamification can play a role (no pun intended!).