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This is Personal: The Do's and Don'ts of Personalization in Tech

Personalization is the biggest trend in tech, and an omnipresent force in consumers' lives. But not all personalization is created equal.

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Political Persuasion: Rethinking The Rhetoric That Resonates

Words can be tricky. Especially in political conversations.  

We may think we’re communicating clearly, but the fact that online environments are proven hotbeds for hostility should cause us to pause and reconsider: What if we’re incorrectly detecting disagreement because someone uses words differently than we do?

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