Run for the Cure: Kelley Keehn

PodcastFebruary 26, 2021
A stick figure holding a treasure map receives a "No..." response from a large, polka-dotted creature under a bright sun in a hilly landscape. There's a bag with a dollar sign. Text: "VERSUS THE MACHINES."
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It’s a very brutal and honest look in the mirror that you need to take, to ask yourself, what actually is important to me if I need to prioritize it? Not because my grandparents told me that owning your own home is the most important thing, and never take out debts, and all these kinds of things. Not because other people have told me my whole life that this is what I should want, but because this is what I actually want.

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Intro

In this episode of The Decision Corner, Brooke is joined by Kelley Keehn, financial literacy advocate and best-selling author. Kelley has written over 10 books on topics related to personal finance, behavioural economics and financial empowerment. In their discussion, Brooke and Kelley explore why the lessons our parents taught us might not be so relevant today, the influence of the COVID-19 pandemic on our financial trajectories, and how behavioural insights can be used to help overcome the crippling debt crisis faced by so many Canadians. Some of the topics discussed include;

  • The unpredictability of financial upheaval.
  • The financial wisdom handed down to us by older generations, and why it can’t always be applied in the times we’re living in.
  • Personal debt, and why so many Canadians have a bad relationship with it.
  • Social pressure, keeping up with the Jones’ and wanting what everyone else has.
  • The difficulties people have when discussing their finances, especially when it comes to debt.
  • Can behavioral insights help more debt-stricken Canadians help themselves?
  • Why we need to ‘run for the cure’ and stop tip-toeing around our financial struggles.

About the Guest

Kelley Keehn

Kelley Keehn

Kelley Keehn is a financial literacy advocate and speaker. She’s also an award-winning author of ten best-selling books, covering topics like personal finance, behavioural economics, the psychology of money, women and finance, to fraud avoidance. Her latest book, Talk Money to Me, was published in 2019, with a special COVID-19 edition due to be released in late February 2021. 

Kelley is a regular guest on CTV’s Marilyn Dennis Show, a columnist for the Globe and Mail, and has made thousands of TV and radio appearances all around the world. Her experience includes working as an investment manager for one of Canada’s major banks and running her own wealth management firm. 

Kelley currently serves on the Ontario Securities Commission Senior Expert Advisory Committee, the Canadian Foundation for Economic Education, and the Financial Consumer Agency of Canada’s Consumer Protection Advisory Committee. She is also a consumer advocate for the Financial Planning Standards Council (FPSC). Kelley says her mission is to “make Canadians feel good about money”, and advocates for the use of behavioral economics insights to help people make better financial decisions.

About the Interviewer

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Dr. Brooke Struck

Dr. Brooke Struck is the Research Director at The Decision Lab. He is an internationally recognized voice in applied behavioural science, representing TDL’s work in outlets such as Forbes, Vox, Huffington Post and Bloomberg, as well as Canadian venues such as the Globe & Mail, CBC and Global Media. Dr. Struck hosts TDL’s podcast “The Decision Corner” and speaks regularly to practicing professionals in industries from finance to health & wellbeing to tech & AI.

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