Feedback for energy efficiency

Intervention · Energy Efficiency

How distributing feedback over an extended period works better than one-time reminders

Intervention Description

In order to determine the type of feedback that is most likely to reduce electricity use in consumers, the authors attempted to create a psychological framework to understand why feedback might be effective. Although the research suffers from certain restraints, a rough framework was proposed. The framework for successful feedback suggests that the feedback should be distributed often over an extended period of time. Additionally, in the context of electricity consumption, appliance-specific information was useful. Finally, feedback should be presented clearly and in an attractive way. The authors also recommend using interactive technology.


Effective interventions start with a nuanced understanding of how decisions are made. Our mission is to help large organizations be better and do better, using behavioral science.

Learn about what we do
Notes illustration

Eager to learn about how behavioral science can help your organization?