Jakob Rusinek was a Behavioral Insights, Learning and Communication Specialist at the Independent Evaluation Group – a part of the World Bank Group. He was responsible for diagnosing, designing and implementing behavioral insights interventions in areas such as energy theft, labor market programs, fragile conflict states and organizational reforms. He previously worked with Professor Dan Ariely, amongst others, to support the efforts of streamlining behavioral science at the World Bank Group. Jakob holds an MA in Social-Organizational Psychology from Columbia University and has previously worked at the United Nations in New York.