People have started scouring the internet for virtual ways to connect with friends and loved ones. Netflix parties, Animal Crossing, and Zoom calls are all doing a lovely job at keeping us occupied, so it seems. But when days turn into weeks and weeks turn into months, feelings of loneliness can begin to creep in. We start to miss visiting the trendiest restaurant spots with our friends, and attending those dreaded (but ultimately fun) family barbecues.
If you have felt scared, isolated, or restricted during this quarantine, then I challenge you to explore those feelings and consider how they may allow you to better empathize with our aging population.
Loneliness and social isolation are prominent issues amongst older adults.1 Loneliness has been associated with a variety of physical and mental health outcomes, including depression, Alzheimer’s, and cancer mortality.2,3,4 Multiple studies have found that loneliness may increase the risk of premature mortality in the senior population.5,6,7 Suffice to say, loneliness and social isolation have a tremendous negative influence on the quality of life of seniors, which is only being further exacerbated by the current situation. We who are young can only imagine the devastating impact that the current pandemic has had on vulnerable individuals living in retirement and long-term care homes around the world.
Why do we need empathy now?
The current stigma against aging is prevalent in our society and has a negative impact on the physical and mental well-being of seniors. Older adults have been shown to internalize ageist stereotypes such as the inevitably of poor health, inactivity, and deteriorating cognitive abilities.8,9 This creates a self-fulfilling prophecy that can result in reduced levels of engagement, memory loss, and poor health outcomes for an already vulnerable population.10
Ageism may result from viewing elderly persons as part of an out-group — i.e. a group that does not share the same beliefs, norms, or behaviours that we do, and is therefore unlike us.11 Research has shown that members of out-groups have difficulty soliciting feelings of empathy from in-group members. The implications of this aren’t trivial: Empathy is important because it can improve intergroup relations and result in helpful behaviors.12,13 Current events have the potential to elicit feelings of loneliness, uncertainty, and dejection in seniors and youth alike. Regardless of age, this unique experience of living through a global pandemic together has given us the opportunity to practice empathy. It is time we harness that and use it as a tool.
How can we use our empathy productively?
What we choose to do in order to combat social isolation in the senior population is up to us. Options include creating interventions, volunteering, and reaching out to senior members of your social circle. Most importantly, it is how we go about engaging in these activities that will determine their effectiveness.
For example, creating an intervention without speaking to members of the population that you are attempting to help can prove futile. The intention is noble, but the execution can fall flat for multiple reasons. It may be that the intervention does not adapt to the user’s lifestyle, or that it addresses a problem that does not exist. This is why our ability to empathize is such an important step in the pursuit of becoming positive changemakers.
An empathy-informed design process can result in products, interventions, and policy changes that are tailored to the needs of consumers. When done correctly, the results are highly favored by the recipient. Understanding needs is easier to accomplish when you have empathy for the individual that you are creating a product for. There are various ways that designers can gain empathy, such as ethnographic studies, empathic modeling, and mapping out user experiences.14 It allows them to see the world from the perspective of the user and create solutions that fit into their lives.
Empathy for the elderly
Young people like us have no way of fully understanding what it is like to live in a retirement home or long-term care home during these unprecedented times. However, due to the impact of the pandemic on all of our lives, we can see a faint glimmer of what it can feel like to be lonely and isolated from friends, family and loved ones.