Health‐related posters increase stair use

Social Norms and Public Health
Intervention Public Health

Intervention Description

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Researchers observed stair traffic over three years with three adjacent posters acting as treatments. Health‐related messages were associated with higher stair use.

Want to work together on a related problem?

Effective interventions start with a nuanced understanding of how decisions are made. Our mission is to help large organizations be better and do better, using behavioral science.

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Sources

Slaunwhite, J. (2008), Using normative messages to increase healthy behaviours, International Journal of Workplace Health Management.