Behavioral science is creating opportunities and generating impact across the insurance value chain, from product design and sales to underwriting and retention. Evidence-based approaches are making the insurance business more efficient, more agile, and more client-friendly, sometimes with as little as a nudge in the right direction.
Agent Outcome Optimization
Endow agents with greater empathy towards clients to personalize interactions and ultimately achieve better outcomes – from higher sales through increased interest and take-up rate to greater retention through improved lapse and renewal behavior