Case Studies

A look at some of our most impactful work


Applying Cutting-Edge Behavioural Product Design to Create a Wellness App for Millions of Canadians

A pattern of anatomical hearts on a blue background.

Health Canada

Supporting Efficient & Effective Governance of Organ Donation Across Canada

Two women at a table; one providing nutritional education

Fostering Stronger Relationships Between Nutritionists and their Patients

Woman in the field with plants getting ready to cook

World Bank (II)

Conducting an On-the-Ground Behavioral Diagnostic to Increase Clean Cookstove Adoption

A screen from the COVI app, on top of a colorful background.


Flattening the Curve of COVID-19 With AI and Behavioral Product Design

A woman holding a card and a mobile phone


Improving Millennials’ Financial Inclusion with Behavioral Product Design

Photo of empty classroom


Closing the Diversity Gap Between Teachers and their Students

A stack of books in a classroom


Giving California School Districts the Tools to Transform Their Students’ Learning 

Major Ride-Sharing Company

Using Human-Centered Design to Create an International Safety Communications Guide for Ride-Share Drivers

Two hands forming a heart shape on a purple gradient background

Project Heart

A Roadmap for More Equitable, Human-Centered Healthcare Research

a flat lay of a salad on a bowl, some fruits, and flowers on a wooden surface


Using Behavioral Product Design to Fight a Silent Epidemic


Applying Cutting-Edge Behavioural Product Design to Create a Wellness App for Millions of Canadians

An old-fashioned yellow car parked in a street in Rome

The City of Rome (I)

Leveraging Behavioral Science to Help the City of Rome Introduce New Climate Legislation

The silhouette of a woman in front of a pink and blue background.


Building a Behavioral Framework to Increase the Policy Impact of Big Data

an airplane in the sky

Major Airline

Reducing On-Flight Littering and Boosting Customer Satisfaction

Money Guided

Supporting Employee Wellbeing Through Behavioral Finance

a boy writing on a notebook


Increasing Adoption of High-quality Curricula With Predictive Behavioral Intervention

building facade


Supporting Strategic Investment with Behavioral Analysis and Preference Modelling


World Bank (I)

Building a Knowledge-Sharing Framework Based on Behavioral Evidence

Woman and man talking in workplace


Improving Employee Engagement Using AI & Cognitive Behavioral Therapy

fieldwork photo Distell


Mitigating Binge Drinking Through Sustainable Habit Change

human figurines on top of coins

Capital One

Redefining Financial Wellbeing by Alleviating Financial Anxiety

two farmers working together (Diego Rinaldi/Solidaridad)


Remodelling Our Food Supply Chain for a Sustainable Future

Isometric blocks of landscape with tree and windmill

Carbon Tax

Dissecting Consumer Preferences for Sustainable Consumption

Painted hand


Social & Emotional Learning via User-centered Design & Behavior Change

Investment seminar


Building Vibrant Democracies With High Impact, Low Risk Investments

Discussion in a conference room

McGill University

Providing Hands-on Behavioral Science Education to Future Policy Leaders

Woman washing hands in a sink


AI-Powered Behavioral Product Design for COVID-19 Risk Mitigation


Fostering Strong Relationships Between Women and their Nutritionists & Therapists

Woman in hijab holding sanitary napkin


Creating an Environment That Allows Adolescent Girls to Thrive During Puberty

Middle-aged man walking by the beach sand

National Guard

Leveraging Nudges to Improve Mental Health in At-Risk Individuals

Hearing aid


Increasing Access to Hearing Aids in Southeast Asia

Piano score over a piano

Made Music Studio

Increasing Trust and Reducing Perception of Waiting Time Through Music

Image of hand touching a smart phone


Using Behavioral Product Design to Foster Healthier Financial Habits

Picture of hands on top of one another


Detecting and Reducing Bias in Investment Decision-Making Processes

Large crowd walking through a market


Promoting Sanitation and Gender Equality by Using Behavioral Insights

Notes illustration

Eager to learn about how behavioral science can help your organization?