Personalization is the biggest trend in tech, and an omnipresent force in consumers' lives. But not all personalization is created equal.
One of the main challenges in applying nudges in educational contexts is distinguishing between end goals and the behaviors that lead to them. Sometimes we can be impatient and want to see immediate results rather than looking at the underlying processes needed to achieve those results.
Feeling pressured to study everywhere on campus? Our research reveals how universities can design buildings that boost student well-being and encourage relaxation.
Can you spot a fake financial guru online? AI might be able to. This new research sheds light on how social media influencers use persuasion tactics to sway your investment decisions.
Through decades of research on noise, scientists have discovered that excessive noise competes with our ability to think clearly, while silence can improve our decision-making processes and might even keep us in good health.
In education, "the pursuit of happiness" can be equated with "the pursuit of student success." Having a good behavioral diagnosis is half the cure!
Relationships are tricky. Some red flags are practically invisible when we wear rose-colored glasses. See what behavioral science has to say about it.
Examining the unrealized potential of behavioral science in fintech and strategies for impactful application.
